As I Am

Curl Clarity Shampoo

£9.20

WHAT HAIR TYPE IS IT FOR?

Thick and coily afro and multi-textured hair types 

WHAT IS IT?

THE shampoo to remove the dull and bring on the SHINE. 

KEY BENEFITS:

  • Gently removes product build up and environmental impurities from the hair and scalp.
  • Sulfate-free. Will not strip hair of the precious natural moisture that makes it thrive.
  • Leaves behind moisture, preventing hair from becoming dried out, rough-looking and unmanageable.
  • Safe for color-treated hair.
  • After use, your hair will be ready to receive again all of the good things you give it for style and maintenance

 

FORMULATED WITHOUT:

Nasties. Cruelty Free. Vegan Friendly. 

THE ANTIDOTE FACTOR:

This is the perfect shampoo to remove the old, dulling residue and make a fresh clean start, but without dehydrating your hair.

HOW TO USE:

  • Wet hair thoroughly.
  • Gently massage into lather throughout hair and scalp.
  • Rinse well.
  • Repeat as necessary.
  • Follow with conditioning. Use either As I Am® Hydration Elation® Intensive Conditioning Treatment or As I Am® Leave-In Conditioner.

Use as needed on an intermittent basis with the other As I Am® cleansers: Cleansing Pudding+ Sulfate-Free Moisturizing Cleanser for the Hair & Scalp and Coconut CoWash Cleansing Conditioner.

Immediately after clarifying is the perfect time to experience intense conditioning with As I Am® Hydration Elation® Intensive Conditioner.

 

INGREDIENTS:

Aqua/Water/Eau, Sodium Lauroyl Sarcosinate, Cocamidopropyl Betaine, Hydroxypropyl Methylcellulose, Cocos Nucifera (Coconut) Fruit Powder, Phyllanthus Emblica Fruit Powder, Citrus Reticulata (Tangerine) Fruit Extract, Glucose, Fragrance/Parfum (Limonene), Citric Acid, Potassium Sorbate, Lactoperoxidase, Glucose Oxidase, Sodium Chloride

*Certified Organic

     

     

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