United Kingdom

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£3.99 for Standard UK delivery & 
Click & Collect option 
£5.99 for Express Delivery

International Shipping Available

Europe Standard  £15.99
World Standard £25

Coil Defining Jelly

£10.00

WHAT HAIR TYPE IS IT FOR?

Thick and coily afro and multi-textured hair types 

WHAT IS IT?

As I Am Coil Defining Jelly is a wonderful Curling Jelly for hi-definition coils and curls, with buoyancy and vibrancy! Reduces shrinkage and enhances stretch. Locks in precious moisture as you harmonize your coils. Formulated with nature's best moisturizers and curl boosters.

KEY BENEFITS:

  • Easy to use
  • No flake formula*
  • Adds lots of shine
  • Designed especially for Wash n’ Go styling
 

FORMULATED WITHOUT:

Nasties. Vegan friendly. Cruelty-free

THE ANTIDOTE FACTOR:

This incredible no-flake formula is especially designed for easy coil definition, added softness, hydration and sheen.

United Kingdom

Free shipping over £40 

£3.99 for Standard UK delivery & 
Click & Collect option 
£5.99 for Express Delivery

International Shipping Available

Europe Standard  £15.99
World Standard £25

Ingredients

Aqua/Water/Eau, Glycerin, Phenoxyethanol, Glyceryl Acrylate/Acrylic Acid Copolymer, Aloe Barbadensis Leaf Extract, Sodium Benzoate, Potassium Sorbate, Erythorbic Acid, Citric Acid, Pectin, Betaine, Phyllanthus Emblica Fruit Powder, Acacia Concinna Fruit Powder, Tocopheryl Acetate, Fragrance/Parfum, Linum Usitatissimum (Linseed) Seed Extract, Carbomer, PPG-5-Ceteth-20, Aminomethyl Propanol, Polyquaternium-11, Caprylyl Glycol, Phenoxyethanol, Potassium Sorbate

    Reviews
    How To Use
    • For Wash N’ Go Styling. 

      Not recommended for twists and twist-outs. Use As I Am Twist Defining Cream for these styles.

      First, cleanse your hair with one of the As I Am cleansers: Cleansing Pudding or Coconut CoWash.

        Start with clean wet detangled hair. (Cleanse with As I Am Curl Clarity Shampoo, Cleansing Pudding+ or Coconut CoWash). Distribute As I Am Leave-In Conditioner or As I Am Detangling Conditioner liberally from root to ends. (Leave hair wet. DO NOT TOWEL BLOT.) Apply Coil Defining Jelly to small sections from root to tip. Define coils by rotating your fingertip near the ends as you smooth on the Jelly. Spray hair with water if it begins to dry before you’re done. To define, you may also finger rake or finger coil.

        Air Drying is Recommended. You may use a hood dryer on the low setting if time or weather is an issue. Fluff, separate or arrange your coils to style, only after hair is completely dry.

        *When used as directed

       

      About The Brand

      As I Am

      As I Am is a separate and distinct enterprise, which markets unique and exclusively-formulated products. "We want to give our customers, who primarily care for and style their own hair at home, the time and specialized attention they deserve. At the same time, our mission is to provide the very best products, education and customer service to each and every person who buys from us." 

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